(CCA) - The Scotties Tournament of Hearts is returning to PEI in 2011 for the third time in the event's history.
''It is a privilege to announce that we are returning to Charlottetown,'' said Greg Stremlaw, Chief Executive Officer, Canadian Curling Association. ''This community has a rich history in hosting successful sporting events and is known nationally and internationally for its warm hospitality and outstanding community spirit.''
It was also announced today that Kruger Products Limited and the Canadian Curling Association have reached a new sponsorship agreement.
''We are very pleased that we will continue to have Kruger as sponsor of the Canadian Women's Curling Championship,'' said 'Stremlaw. ''We have enjoyed a long and rewarding partnership and are delighted that Kruger will continue to be a part of future Seasons of Champions.''
The 2011 Scotties Tournament of Hearts will mark the 30th anniversary of Kruger's sponsorship of the Canadian Women's Championship.
Kruger Products has sponsored The Scotties Tournament of Hearts since 1982 making it the longest corporate sponsor of amateur sport in Canada.
''Kruger Products remains committed to growing women's curling in Canada through it's sponsorship of the Scotties Tournament of Hearts,'' said Nancy Marcus, Vice President of Marketing at Kruger. ''We recognize that this sport is an important part of our Canadian heritage and is enjoyed by Canadians from coast to coast to coast.''
The 2011 Scotties Tournament of Hearts will be played in the Charlottetown Civic Centre, from February 19 27 with draws broadcast on TSN. Tickets will go on sale in January 2010.