Toronto, ON (July 10, 2012) – Following hundreds of thousands of online votes from passionate Canadians across the country, Creston, British Columbia, has been named the first winning community in this year's Kraft Celebration Tour.
As part of the Kraft Celebration Tour, Creston will host a special edition of SPORTSCENTRE featuring anchors Darren Dutchyshen and Kate Beirness when they kick start the tour with a live broadcast from the British Columbia community on Friday, Aug. 17 at 6 p.m. ET on TSN.
Creston also receives $25,000 from Kraft Canada to put towards improvements to the Creston & District Society for Community Living's Therapeutic Riding Program.
Located in the Kootenay region of southeastern British Columbia, Creston is a rich agricultural community that boasts a population of nearly 5,300. The Creston & District Society for Community Living's Therapeutic Riding Program is a unique program that uses horses as therapists while providing recreational activity for people with disabilities and volunteer opportunities for residents in the community.
Creston was named to the Kraft Celebration Tour after winning a national, head-to-head online vote over Kimberley, British Columbia. Creston brought home the victory with 171,142 votes, while Kimberley amassed a total of 143,390 votes in support of its nomination.
Canadians can decide the other winning communities for the Kraft Celebration Tour over the next two weeks. One pair of communities is featured each weekday through July 20, and Canadians can visit KraftCelebrationTour.ca or Tourneedecelebrationkraft.ca to vote for their favourite communities. Voting is unlimited and runs from 12 noon ET each day for a 24-hour period.
During the voting period, SPORTSCENTRE on TSN and SPORTS 30 on RDS profile each match-up with a look at the duelling communities and their proposed recreation facility improvement projects. Results of each vote will be announced the following weekday on SPORTSCENTRE and SPORTS 30.
The other communities selected as finalists for the Kraft Celebration Tour, along with their match-ups and scheduled voting dates, are as follows:
Tuesday, July 10 – Clarenville, NL vs. Canning, NS
Wednesday, July 11 – Cochrane, AB vs. Innisfail, AB
Thursday, July 12 – Pugwash, NS vs. Port Hawkesbury, NS
Friday, July 13 – Porcupine Plain, SK vs. Kerrobert, SK
Monday, July 16 – Sussex, NB vs. Bathurst, NB
Tuesday, July 17 – Hamiota, MB vs. Manitou, MB
Wednesday, July 18 – Chicoutimi, QC vs. Sainte-Adèle, QC
Thursday, July 19 – Kakabeka Falls, ON vs. New Liskeard, ON
Friday, July 20 – Trenton, ON vs. Lindsay, ON
In addition to voting, fans can keep up with the Kraft Celebration Tour on social media by visiting and liking the Kraft Celebration Tour Fan Page on Facebook, and by following and interacting with the tour's personalities on Twitter. Official Twitter hashtags for the Kraft Celebration Tour include #kraftcelebrationtour and #tourneedecelebrationkraft.