World Jrs

TSN attracts 2.8 million viewers for New Year's Eve game

{eot} Staff
1/3/2012 5:45:25 PM
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Canada rings in 2012 with Team Canada on TSN. BBM Canada data confirmed today that an average audience of 2.8 million Canadians watched TSN's coverage of the Canada-United States game on New Year's Eve. Overall, close to 7 million Canadians tuned in to watch some, or all, of the game on TSN.
On a highly competitive night, TSN's World Juniors broadcast on New Year's Eve was the most-watched program overall on Canadian television.

In addition to the exciting game, fans also saw Campbell River, BC's Barry Kazimer, come up short in his attempt to win $1 million during the Chevrolet Volt Million Dollar Shootout. Kazimer, along with two family members, took home three all-new Chevrolet Volts as part of the promotion.

The Canada-United States New Year's Eve game capped off an overwhelmingly successful preliminary round. Over Team Canada's four preliminary round games, TSN has averaged 2.4 million viewers.

• Dec. 26: Canada vs. Finland – 2.3 million viewers
• Dec. 28: Canada vs. Czech Republic – 2.55 million viewers
• Dec. 29: Canada vs. Denmark – 2.0 million viewers
• Dec. 31: Canada vs. Unites States – 2.8 million viewers

All four games ranked as the most-watched program of the day on Canadian television in all key demographics.

Online, registered 190,000 live streams of Team Canada games while TSN's brand-new TSN Check-In app on Facebook – giving fans the ability to "check in" from around the world and show that they are cheering on Team Canada – has now gained more than 34,000 registered users, with fans checking in across Canada and from around the world.

Scott Wedgewood (Photo: The Canadian Press)


(Photo: The Canadian Press)
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