Weeks after its initial announcement, a new trailer for the upcoming short film Why Not? has been released. 

Made in partnership with Jordan Brand, Sony’s Incubation Lab and NBA player Russell Westbrook, the film tells the story of a young basketball star who teams up with an unpopular tech wizard to bring basketball to their community in an innovative way.
 
Based in Los Angeles’ Crenshaw neighbourhood, Why Not? highlights the hardships that Black youth face in achieving their dreams.

The film will debut on June 24 on the Jordan website’s Community Page.