The Sport Market on TSN Radio – rating and debating the bulls & bears of sport business – will make its debut on TSN 1290 Winnipeg this Thanksgiving Day Weekend. The national sport business radio show launches on TSN 1290 this Saturday, October 10th, airing from 2-4 p.m. CST. It will also air Thanksgiving Monday, October 12th, from 2-4 p.m. CST.

“Given the strong attachment that Manitobans have with their sports teams, we’re excited to bring The Sport Market to Winnipeg, one of the country’s best sport markets,” said Tom Mayenknecht, host of The Sport Market. “TSN 1290 has a tremendous track record for sports talk radio and we’re delighted to add Winnipeg to The Sport Market Radio Network. There will be a natural connection with our sport business content and storylines, especially with respect to the NHL, CFL and AHL, where there’s always something to talk about when it comes to the Winnipeg Jets, the Blue Bombers and the Manitoba Moose. That’s why being able to serve listeners in Winnipeg is something that we’re energized to take on.”

The Sport Market is the leading sport business radio show in Canada. Originating on TSN 1040 in Vancouver, it is also heard on TSN 690 Montreal, TSN 1200 Ottawa, TSN 1050 Toronto and TSN 1150 Hamilton, along with CFAX 1070 in Victoria, Radio NL 610 AM in Kamloops, B.C., Newstalk 980 CJME in Regina and Newstalk 650 CKOM Saskatoon.

“We’re thrilled to bring on board The Sport Market as a regular weekend show for our listeners,” said Raccoon Carney, Program Director of TSN 1290 in Winnipeg. “We’ve always had fun having Tom join our various weekday hosts to talk about the business of sport and we see this as a way to take our content and scope to the next level. We’re looking forward to bringing our listeners this unique intersection between sport and business whenever Tom is a guest on our weekday shows and on The Sport Market on weekends.”

The Sport Market covers all aspects of the business of sport, ranging from sport management and marketing to sport broadcasting and sport merchandising, and from ticket sales and attendance to sport economics and collective bargaining.  It also spans subjects such as sport stadiums, sport logos, sport music, sport movies and sport comedy. Features include The Sport Market Podium powered by PURICA (the week’s top three sport business stories), the Bulls & Bears of sport business (the biggest winners and losers of the week), The Billion Dollar Club (profiles of franchises valued in 10 figures), The Box Office Register, Hot Stuff merchandising reports and Buy & Sell, a weekly look at the trends and projections in the business of sport. It also features The Sport Market Pitch (a weekly sport business proposal), Penny Stocks, some of the emerging sport business stories and The Sport Market Power Rankings, a listing of the five hottest franchises in North American sport.

“If it’s a sport business story that matters to fans, it’ll be part of The Sport Market,” said Mayenknecht, a long-time sport executive and sport business commentator who doubles as a principal in EMBLEMATICA Brand Builders, a Vancouver-based brand management and business development company. “We’re fascinated by the ups and downs of sport business and that’s why we call it The Sport Market – it’s the stock market of sport.”

Mayenknecht is a winner of the Doug Gilbert Media Medallion awarded by the Canadian Sports Federation (1984) and was inducted in 2017 as a builder in the Ringette Canada Hall of Fame. He was named Executive-of-the-Year in the National Lacrosse League in 2001. He served Tennis Canada as its first communications executive for almost 10 years before becoming the first executive of the Toronto Raptors of the NBA in 1994 and the first Vice-President of Communications & Public Relations for the old Vancouver Grizzlies and Orca Bay Sports & Entertainment in 1995. He was the Governor of the old Vancouver Ravens of the NLL and has held various roles within the national sport system, including his work with what is now Canadian Sport Institute Pacific from 1996-2000 and his service as a member of the Board of Directors of Ringette Canada in the 1980s.

Mayenknecht can be reached on Twitter at @thesportmarket.